The newly redesigned NFL.com has a lot of great features and content but one major problem with it is that they changed the URL addresses for the individual player profiles and as a result, all the links I’ve made to them over the years in my pro football posts are now broken.
Here’s an example: The old link to Darren Sharper’s profile. The new link to Darren Sharper’s profile. If you look closely, you’ll see the URLs are different for both profiles but the old profile is not redirected to the new one.
It is something that can be fixed retroactively, so hopefully, they fix it.
I’m sorta thinking of linking to player profiles on Wikipedia from now on because they are less likely to change addresses.
If the details of NFL.com’s broken links interest you, I’ve written about it at my Internet Marketing Blog: NFL.com Redesign & Search Engine Marketing Blunder.
So, if you’re running into broken links to football players, that’s why.